Build

You built something real.
Let's make it fundable.

For founders who know their craft but need help with the business side. From understanding your numbers to raising your Series A to planning your exit.

The Reality

You're great at what you do. You built something people want. But somewhere along the way, the business got complicated.

You're not sure where the money's going. You don't know if you're actually profitable or just busy. You've heard terms like "unit economics" and "runway" but nobody's explained what they mean for your business.

You don't need an MBA. You need someone to translate your business into language that makes sense—to you, to investors, to acquirers.

01

Diagnostics

Understand what you actually have.

P&L Review

Where's your money coming from? Where's it going? What's the real margin on what you sell? We'll break it down in plain language.

Balance Sheet Analysis

What do you own? What do you owe? What's the actual value of your business right now? No accounting jargon—just clarity.

Cash Flow Mapping

Why does it feel tight even when you're "profitable"? We'll map the timing of money in vs money out so you can actually plan.

Unit Economics

Do you actually make money on each customer? Each product? Each project? This is what investors care about most.

02

Mapping

See your dependencies and risks.

Vendor Mapping

Who do you depend on? What happens if they disappear? We'll identify single points of failure before they become emergencies.

Customer Concentration

If your biggest customer leaves tomorrow, do you survive? Investors and acquirers always ask this. We'll get you ready.

Key Person Risk

What happens if you get hit by a bus? If your lead developer quits? We'll document the knowledge that lives only in people's heads.

Operational Constraints

What's actually limiting your growth? Capacity? Capital? People? Time? We'll find the real bottleneck, not the assumed one.

03

Growth

Scale what's working.

Once we understand what you have and where the risks are, we identify what's actually working—and figure out how to do more of it.

Growth isn't about doing more things. It's about doing the right things more efficiently, and having the systems to scale them.

Channel Analysis

Which acquisition channels actually work? Which are vanity metrics? We'll help you double down on what matters.

Pricing Strategy

Are you leaving money on the table? Pricing too low? Too complex? Small pricing changes can transform profitability.

Process Design

What's manual that should be automated? What's in your head that should be documented? We'll build systems that scale.

04

Fundability

Get ready to raise.

If you want to raise—from angels, seed, Series A, or beyond—there's a specific language investors speak. We'll translate your business into it.

Pre-Seed

Problem validation, early traction, founding team

Seed

Product-market fit signals, early revenue, clear ICP

Series A

Repeatable growth, unit economics, scalable model

Series B+

Market expansion, profitability path, category leadership

What we help with:

Pitch deck structure and narrative
Financial model that investors expect
Data room preparation
Metrics dashboard
Valuation positioning
Investor targeting and intros
05

Exit

Plan your endgame.

Whether you're thinking about it now or in five years, the best exits are planned backwards. We'll help you build a business that's attractive to acquirers—or one that prints cash forever. Your choice.

Strategic Sale

Who would want to buy you? Why? What would make you more attractive to them? We'll map the landscape and position accordingly.

Financial Buyer

PE firms and holdcos have specific criteria. EBITDA, growth rate, customer concentration. We'll get your metrics where they need to be.

Management Buyout

Want to step back but keep the team in place? We'll structure transitions that work for everyone.

Lifestyle Business

Not everyone wants to exit. We can also help you build a machine that runs without you and pays you forever.

Who This Is For

Founders who build, not MBAs.

You built something people want but don't fully understand your own numbers
You're great at your craft but the business side feels like a foreign language
You want to raise but don't know if you're ready or how to position
You're growing but it feels chaotic and unsustainable
You're thinking about an exit but have no idea what your business is worth
You want to step back but the business can't run without you yet

Build something that lasts.

Whether you want to raise, exit, or just understand what you've built— let's start with a conversation.

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